Quiet middle of the coast, halfway between Varna and Burgas — 50 km from each airport. Population 2,200. Long sandy beach, almost no high-rises, no party scene. The strongest price-to-quality ratio on our list.
Cheapest sea-front land of any developed Bulgarian coastal town. Equidistant to both airports — best logistics flexibility. Strong long-term land appreciation (5.8% p.a. 2018-2024). Build budget €168,000-€320,000.
In winter, yes for some — 60% of population leaves Nov-Mar. For peaceful 6-month base with summer rental income, Byala is unmatched.
Obzor has more shops but more package tourism. Byala is quieter with better individual plots and stronger value story.